Digital Media Ad Spending is Predicted to Top £8B by 2017 Over £1B of that will be for Online Video
Media agencies and marketers everywhere understand that “digital” isn’t just the future of media and advertising – it’s here now. You may be immersed in the digital media world, or just starting to make the plunge. Either way, you know that you need your campaigns, strategies and content to stand out.
When it comes to online video, competing means you need to:
- Deliver video to desktop and mobile platforms – and all the variations of each
- Ensure video quality is acceptable to every viewer, however and wherever they are viewing
- Do both of these without breaking your budget
But at the same time you don’t want to get bogged down in the technical details of making it work. You need a video streaming service provider that can work with your technical team to make sure your creative media works anywhere, on any platform, around the globe. To your clients, the process should be seamless.
And of course you need to do all this on a budget. So it’s important to be able to adjust your streaming plan based on the campaigns you’re running. There’s no sense paying hundreds of pounds per month if you don’t have any active campaigns using streaming. This flexibility isn’t available everywhere. You need to choose your provider carefully.
Powerful brands such as Sky, T-Mobile, BT, Fosters and Intel have chosen us as long standing partners for their streaming.